Privacy policy

1. Important Information

1.1. General terms

At Rift Technologies Incorporated (“rift,” “we,” “us” or “our”), putting our users (“you” or “your”) first means exceeding global privacy and data protection standards in order to keep important contacts and sensitive data and communications private, safe and secure.


We set up our infrastructure, applications, and tools in a way that enables you to strengthen and leverage your important relationships when they matter the most, without having to worry about data security or privacy concerns.


Our Privacy Promise:


  • No one will access, read, or delete your email.

  • When rift connects to your email server, we pull only the minimum amount of information required for our service to function;

  • Our server only stores emails you have sent via rift and any responses you received to those emails, so that we can detect replies and you can access them from the application.

  • Your personal data will be kept private according to this policy and to the greatest extent allowed by the law;

  • You own your own data.


Additional questions? Don't hesitate to send us an email at legal@getrift.com


rift is committed to maintaining the privacy and security of any of your personal information on the website or in our applications or information received in any other manner. This Privacy Policy (“Agreement” or “Policy”) defines how rift uses and protects any personal information that it collects and stores.


For the purpose of this Policy:


  • “Personal Information” means information, including email addresses, about an identifiable individual but does not include aggregated information that cannot be associated with a specific individual.

  • “Services” refers to the Company's website which can be viewed or accessed at www.getrift.com (“Website”), our applications or any other services that we may supply to you which are further described in our Terms of Service.


By accepting our Policy and our Terms of Service, you expressly consent to our collection, storage, processing, use and disclosure of your Personal Information as described in this Policy.


In case your organization acts as a data controller under 'General Data Protection Regulation (EU) 2016/679' of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data you will need to sign or agree to an additional Data Processing Agreement with rift in order to process data in our Services.


1.2. Revision of the Privacy Policy

rift reserves the right to revise, modify or update this Policy at any time. Your continued use of the Services after any such revisions, modifications or updates constitutes your acceptance of any such change.


If we make any material changes we will notify you by posting the revised Privacy Policy on our Website or conspicuously in the Services and, if you subscribe to our Subscription Service, providing notice through the in-app Notifications.


2. Use of our services

2.1. Our customers use

You can use the Services to create communication campaigns in order to reach out to or nurture prospects with sales, marketing or customer success purposes.


rift does not control the content of campaigns (text, email or other communications templates) or the types of information that our customers may choose to collect or manage using the Services. That information belongs to you and is used, disclosed and protected by them according to their privacy policies and is not subject to this Policy.


rift processes our customers' information as they direct and in accordance with our agreements with our customers, and we store it on our service providers' servers, but we do not have control over its collection or management.


Our agreements with our customers prohibit us from using that information, except as necessary to provide and improve the Services, as permitted by this Policy, and as required by applicable law.


We have no direct relationship with individuals who provide Personal Information to our customers.


rift acknowledges that you have the right to access your Personal Information.


You control and are responsible for correcting, deleting or updating the information they have collected from you using the Services. If requested to remove data we will respond within a reasonable timeframe. We may work with you to help them provide notice to their visitors about their data collection, processing, and usage.


Our agreements with your customers prohibit usage of the Services to collect, manage, or process Sensitive Information. We are not responsible for your customers' use of information on the Services.


rift collects information under the direction of its customers and has no direct relationship with the individuals whose Personal Information it processes.


If you are a customer of one of our customers and would no longer like to be contacted by one of our customers that use our Services, please contact the customer that you interact with directly.


We may transfer Personal Information to companies that help us provide our Services. Transfers to subsequent third parties are covered by the processing agreements with our customers.


2.2. "Sensitive information"

This refers to credit or debit card numbers, personal financial account information, Social Security numbers, passport numbers, driver's license numbers or similar personal identifiers, racial or ethnic origin, physical or mental health condition or information, or other employment, financial or health information.


Sensitive information also includes credentials to rift application services or email accounts (Google or other providers) that are connected to rift.


3. Information we collect

When you provide rift with your Personal Information you consent to our providing your information to any third parties that are necessary to offer, support and improve the Services.


rift also collects Personal Information from you when you place an order including your name, physical address, email address. rift only uses this data for the purpose of fulfilling orders or communicating with you and rift's partners regarding the Services.


3.1. When You Visit our Website

You are free to explore our website without providing any Personal Information about yourself. rift collects your Personal Information when you register and open an account with rift to help us operate and support the Services and to contact you in connection with your use of the Services. Also, we collect navigational Information.


3.2. "Personal information"

This refers to any information that you voluntarily submit to us and that identifies you personally, including contact information, such as your name, e-mail address, company name, address, phone number, and other information about yourself or your business.


Personal Information can also include information about any transactions, both free and paid, that you enter into on the Websites, and information about you that is available on the internet, such as from Facebook, LinkedIn, Twitter and Google, or publicly available information that we acquire from service providers.


3.3. "Navigational information"

This refers to information about your computer and your visits to and use of the Services such as your IP address, geographical location, browser type, referral source, length of visit and pages viewed.


We use this information for the above purposes and to monitor and analyze use of the Services, for the Services' technical administration, to increase our Services' functionality and user-friendliness, to verify users have the authorization needed for the Services to process their requests, and for advertising purposes.


For more details please see the "Navigation Information" section below.


3.4. "Operational information"

This refers to information collected through use of the Services, such as email addresses, lead generation data, email open and close metrics, and other operational data.


We use this information for the above purposes to operate and increase the Services' functionality. rift reserves the right to store and share such operational information for use in other Services.


For more details please see the "Operational Information" section below.


3.5. Payment information

We collect and process payment information from you when you subscribe to the Service, including credit card numbers and billing information, using third party PCI-compliant service providers. Except for this, we do not collect Sensitive Information from you.


3.6. Information About Children

The Websites and our Services are not intended for or targeted at children under 13, and we do not knowingly or intentionally collect information about children under 13. If you believe that we have collected information about a child under 13, please contact us at security@getrift.com, so that we may delete the information.


3.7. Information You Provide

You may also provide us with information that you post to the Services. Your questions, answers, and other contributions on the Services, and metadata about them (such as when you posted them), are publicly viewable on the Services. This information may be found by search engines and be published elsewhere on the web in accordance with our Terms of Service and this Policy.


3.8. Disclosure regarding information received from Google APIs

rift use and transfer to any other app of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements.


3.9. Google User Data

f you choose to connect a Gmail account to rift, we will ask you to grant rift application permissions to access your Gmail account. These permissions are necessary to sustain the functionality of our Services, as intended and described in the Terms of Service. In particular, we will need to access your inbox folder to detect replies to emails that have been sent via rift.


Our servers only store emails that you have sent via rift and any responses you have received to those emails so we can detect replies, classify them, and provide access to them in your rift account. All data obtained via Gmail API is available in your rift account. Also, we will store your authentication token and account email address.


This data will be securely stored to be used by rift to provide you with the Services (including but not limited to logging into your account, sending emails via the rift platform, accessing emails you sent, and viewing replies you received to these emails). Under no circumstances will this data be voluntarily shared with any third parties; rift could only provide this information to legal authorities upon their lawful request. Should you choose to disconnect your Gmail account or decide to close your account, any information from Google that is stored on our servers will be removed permanently.


At rift, we do not use data obtained from our customers (from their Google accounts) for advertising purposes; this includes personalized, re-targeted, and interest-based advertising.


Our employees, contractors, and any human, in general, are not allowed to access your personal information, including the data obtained via Google API. We could access user data only after obtaining the user's affirmative agreement. We may need access to the user data to resolve a support issue, provide advice on service usage or provide any other help requested by the user. Also, we can access such information when/if necessary for a security investigation or comply with applicable laws.


To obtain more information, please reach out to security@getrift.com


3.10. Web beacons

We may also collect information using web beacons (also known as "tracking pixels").


4. Use of Information We Collect

4.1. We do not sell Personal Information

We do not sell your Personal Information to any third party.


4.2 Navigational data, cookies and web beacons.

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor's browser provides to the website each time the visitor returns. rift uses cookies to identify and track visitors, and your website access preferences.


You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the Services.


Web beacons are electronic images (also called "gifs") that may be used in the Services or in emails that help us to deliver cookies, count visits, understand usage and campaign effectiveness and determine whether an email has been opened and acted upon.


You can decline to show gifs or pictures in your email clients to avoid being tracked by email web beacons.


4.3. Use of Personal Information

In addition to the uses identified elsewhere in this Privacy Policy, we may use your Personal Information to:


(a) improve your browsing experience by personalizing and improving the Services;


(b) send information to you which we think may be of interest to you by post, email, or other means;


(c) send you marketing communications relating to our business or the businesses of carefully-selected third parties which we think may be of interest to you; and


(d) provide other companies with aggregated and Non-Personal Information about our users — but this information will not be used to identify any individual user.


We may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, we do not transfer your unique Personal Information to the third party.


In addition, we may share data with trusted partners to contact you based on your request to receive such communications, help us perform statistical analysis, or provide customer support. Such third parties are prohibited from using your Personal Information except for these purposes, and they are required to maintain the confidentiality of your information. If you do not want us to share your personal information with these companies, contact us at security@getrift.com


We use the information collected/stored via our Services by our customers for the following purposes:


(a) to provide the Services (which may include the detection, prevention, and resolution of security and technical issues);


(b) to respond to customer support requests; and


(c) otherwise to fulfill the obligations under the rift Terms of Service.


4.5. Customer Testimonials and Comments

We post customer testimonials and comments in our Services, which may contain Personal Information. We obtain each customer's consent via email prior to posting the customer's name and testimonial.


4.6. Use of Credit Card Information

If you give us credit card information, we use it solely to check your financial qualifications and collect payment from you. We use a third-party service provider to manage credit card processing. This service provider is not permitted to store, retain, or use information you provide except for the sole purpose of credit card processing on our behalf.


4.7. Service Providers

We employ other companies and people to provide services to the visitors and users of the Services and we may need to share your information with them to provide information, products or services to you. Examples may include removing repetitive or invalid information from prospect lists, analyzing data, providing marketing assistance, processing credit card payments, supplementing the information you provide us in order to provide you with better service, and providing customer service. In all cases where we share your information with such third parties, we explicitly require the agent to acknowledge and adhere to our privacy and customer data handling policies.


4.8. Confidentiality and Security of Personal Information

We use a variety of security technologies and procedures to help protect your Personal Information from unauthorized access, use or disclosure. We secure the Personal Information you provide on computer servers in a controlled, secure environment, protected from unauthorized access, use or disclosure.


All the Personal Information we have where rift acts as a processor for a customer's data (e.g., use of the Services) is encrypted via database encryption. All connections to our Website or Services are protected via the use of encrypted connections, such as the Secure Socket Layer (SSL) protocol.


Also we do store all email accounts or email accounts passwords we use to provide our services via your email servers encrypted.


Do not forget that your account in the Service is protected by your account password and we urge you to take steps to keep your personal information safe by not disclosing your password and keep it long and complicated enough and by logging out of your account after each use.


If you have any questions about the security of your Personal Information, you can contact us at security@getrift.com.


4.9. Social Media

Our Websites include Social Media Features, such as the Facebook Like button and Widgets, such as the Share This button or interactive mini-programs that run on our sites. These features may collect your IP address, which page you are visiting on our sites, and may set a cookie to enable the feature to function properly. Social Media Features and Widgets are either hosted by a third party or hosted directly on our Websites. This Privacy Policy does not apply to these features. Your interactions with these features are governed by the privacy policy and other policies of the companies providing them.


4.10. External Websites

Our Websites provide links to other websites. We do not control and are not responsible for the content or practices of these other websites. Our provision of such links does not constitute our endorsement of these other websites, their content, their owners, or their practices. This Policy does not apply to these other websites, which are subject to any privacy and other policies they may have.


4.11. Retention of Personal Information

We retain Personal Information that you provide us as long as we consider it potentially useful in contacting you about the Service or our other services, or as needed to comply with our legal obligations, resolve disputes and enforce our agreements, and then we securely delete the information.


We will delete this information from the servers at an earlier date if you so request, as described in "Opting Out and Unsubscribing" below.


If you provide information to our customers as part of their use of the Service, our customers decide how long to retain the personal information they collect from you. If a customer terminates its use of the Service, then we will provide a customer with access to all information stored for the customer by the Service, including any Personal Information provided by you, for export by the customer according to our agreement with our customer. After termination, we may, unless legally prohibited, delete all customer information, including your Personal Information, from the Service.


4.12. Retention of Operational Information

We retain Operational Information as long as we consider it useful to enhance the functionality of the Service. We will delete this information from the servers at an earlier date upon express written consent directed to security@getrift.com.


4.13. International Transfer of Information

If you are located outside the United States, the information that we collect from you may be transferred to and stored and processed at a destination in the United States. By submitting information, you agree to this transfer, storing or processing. We will take all steps necessary to ensure that your information is treated securely and in accordance with this Policy.


All our employees and contractors related to working with personal data as part of their duties are signed agreements that cover rift and their responsibility regarding the transfer of data to remote working locations other than the United States.This Policy shall apply even if we transfer Personal Information to other countries.


4.14. Sharing with Third-party applications

Certain aspects of the Service allow or require you to connect with third-party applications or services. In connection with your use of any such third-party applications or services, such third parties may receive information about you including your username and any content you choose to use in connection with those applications and services, and such third parties may contact you directly as necessary.


The Service may automatically collect and upload certain data from such applications via direct integrations or proxy services.


This Policy does not apply to your use of such third party applications and services, and we are not responsible for how those third parties collect, use and disclose your information and content. We encourage you to review the privacy policies of those third parties before connecting to or using their applications or services to learn more about their information and privacy practices.


4.15. Compelled Disclosure

rift reserves the right to use or disclose your Personal Information if required by law or if we reasonably believe that use or disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud and security breaches, or comply with a law, court order, or legal process.


4.16. Data retention

After rift account cancellation, all the data within this account are due to be deleted in 60 days period time; provided that, personal data of customers may be retained as long as needed and required by applicable law.


4.17. Anti-Spam Policy

We at rift committed to providing customers with tools and expertise to curate highly targeted and relevant communications via our platform. We monitor and prohibit the use of the Service to send unsolicited commercial email in violation of applicable laws as stated in our Terms of Service, and requires the inclusion in every email sent using the Service of an "opt-out" mechanism and other required information.


We require all of our customers to agree to adhere to the Terms of Service Policy at all times, and any violations of the Terms of Service by a customer can result in suspension or termination of the Service.


We also provide customers with the tools to manage their sending reputation and customer success team work closely to monitor all customer metrics and best-practices to ensure high quality and targeted campaigns.


4.18. To Unsubscribe From Our Communications

You may unsubscribe from our marketing communications by clicking on the "unsubscribe" link located on the bottom of our e-mails, or by sending us an email at security@getrift.com. Customers cannot opt-out of receiving transactional emails or notifications related to their account with us or the Service.


4.19. To Unsubscribe from Our Customers' Communications

Our customers are solely responsible for their own sales or marketing emails and other communications. We make sure that all emails sent using the Service have proper unsubscribe mechanics (links or text + AI sorting + Auto opt-out).


You can unsubscribe from our customers' communications by clicking on the "unsubscribe" link located on the bottom of their emails, responding to unsubscribe via email or by contacting them directly.


Contact Us

Any questions about this Policy should be addressed to security@getrift.com.