Changelog
Lead tracing
Audit every lead end-to-end. The lead detail page now carries a unified activity timeline — every filter decision, routing decision, enrichment call, action run, and meeting event in one place.
No-show recovery
Recover meetings that fall through. When a prospect no-shows, rift kicks off a recovery workflow — re-engages them across email and Slack, schedules confirmation tasks for your team, and tracks recovery rate alongside booking rate.
Signals & connections
Wire any event to any action. Trigger automations when a lead is booked, filtered, marked as a no-show, or matches a custom signal — and fan them out to Slack, email, or your CRM.
Waitlists
Capture leads even when your team is at capacity. Qualified prospects sit in a per-funnel waitlist when availability runs out — promote them manually or let rift release them as new slots open up.
Advanced lead filters
Filter on anything, not just email patterns. Per-funnel rules now run against custom fields, enriched company data, and prior-lead history — so you control exactly which submissions enter your routing graph.
Embeddable forms
Build branded intake forms inside rift and ship them anywhere. Pick fields, theme to match your site, and map answers to lead attributes and CRM properties — then publish as a hosted page or a one-line embed.
Email validation
Stop routing meetings to typos and disposable inboxes. Every lead email is now validated before booking — invalid, catch-all, and high-risk addresses get flagged and blocked from your funnel.
Lead enrichment
Enrich every lead with company and contact data on submit. Apollo and PredictLeads cover firmographics, hiring, and funding signals — route on whichever attributes you need.
HubSpot sync
Two-way sync with HubSpot. rift maps fields to HubSpot contact properties, your team to HubSpot owners, and detects existing-owner relationships at routing time — so leads on active deals always go back to their rep.
rift is live
rift is live — the fastest path from inbound form fill to a booked meeting on the right rep's calendar. Capture leads from any form, route them through your team's rules with a visual graph builder (filter, enrich, branch on conditions, round-robin assign), and let qualified prospects book directly into Google Calendar with Zoom or Google Meet links attached.